SaaStr Podcasts for the Week with Twilio and Flexport — June 21, 2019


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Ep. 243: Sara Varni is the CMO @ Twilio, the company building the future of communications allowing you to engage customers like never before on voice, SMS, WhatsApp or Video. Prior to their IPO in 2016, Twilio had raised over $250m in VC funding from some of the best in venture including USV, Bessemer, Salesforce, and Techstars just to name a few. As for Sara, prior to Twilio she spent 10 years with Salesforce in numerous roles including SVP of Marketing for Salesforce’s Sales Cloud and CMO @ Desk.com, among other roles. If that wasn’t enough, Sara is also an advisor @ Anthos Capital.

In Today’s Episode We Discuss:

Building a Customer-Centric Company: Five Best Practices for Growing to Multi-Digit ARR with Segment and Aloglia (Video + Transcript)


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Join Algolia CEO Nicolas Dessaigne and Segment VP of Marketing Hollie Wegman for a session discussing best practices for growing your ARR in your SaaS. Want to see more content like this? Join us at SaaStr Annual 2020.   Nicolas Dessaigne, CEO @ Algolia Hollie Wegman, VP of Marketing @Segment FULL TRANSCRIPT BELOW Nicolas: Hello. Hollie: Hi. Hollie: So, Nicolas. Nicolas: Hollie. Hollie: It’s nice to see you here today. Hollie: We’re here to talk about why customer centricity is so important to growing multi-digital ARR. I think a lot of times it’s easy to focus on growth tactics: “How do I?”, the demand engine, the sales team, and I think that one of the things that we think a lot about, is how to make the company customer centric, and how important that is as a principle for growth. Hollie: We had a great coffee- Nicolas: Yeah. We Continue reading "Building a Customer-Centric Company: Five Best Practices for Growing to Multi-Digit ARR with Segment and Aloglia (Video + Transcript)"

Top 10 Learnings about Free Trials with Tomasz Tunguz (Video + Transcript)


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Join Tomasz Tunguz, Managing Director with Redpoint Ventures as he takes you through a quantitive analysis of 600 Freemium Soon companies. Want to see more content like this? Join us at SaaStr Annual 2020.   Tomasz Tunguz, Managing Director @ Redpoint Ventures FULL TRANSCRIPT BELOW Please welcome Redpoint Venture’s managing director, Tomasz Tunguz. Hi everybody, good morning. I’m so excited to be with you today and I’d just like to thank Jason and the rest of the team at SaaStr for inviting me to be with you. Today I’ve got a lot of data to share with you and I’m really excited because it’s really interesting. Can we get the slides on the presentation? Ready to go? Awesome. My name is Tom Tunguz, I’m a managing director at Redpoint, I’ve been there for about 10 years. I write a blog at tomtunguz.com that focuses a lot of early stage
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Top Lessons in Building Great Teams from Khosla Ventures (Video + Transcript)


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Keith Rabois is an investment partner at Khosla Ventures where he focuses on consumer Internet, education, enterprise, financial services, and digital health investments. Keith began his career in the industry as a senior executive at PayPal and subsequently served in influential roles at LinkedIn and as chief operating officer of Square. Join him as he shares his top lessons in building great teams. Want to see more content like this? Join us at SaaStr Annual 2020.   Lloyed Lobo, Co-founder @ Boost.ai
Keith Rabois, Managing Partner @  Khosla Ventures
FULL TRANSCRIPT BELOW Lloyed: Is everyone having fun so far? I need a louder noise here. We’ve got one of the best speakers in the house, Keith Rabois. Give it up, ladies and gentlemen. Lloyed: So when they asked me to do this session, I was in complete awe. I’ve been a fan of Keith since 10+ years,
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New Podcast with Quora: “Going From 2 to 45 Million Views in 5 Years”


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For the content marketers and those interested in content marketing, SaaStr kicked off the new Grow with Quora podcast with a deep dive on how we went from 2m to 45m views. You can listen right below, or click here or on iTunes here The post New Podcast with Quora: “Going From 2 to 45 Million Views in 5 Years” appeared first on SaaStr.

7 Tips For Using Customer Feedback To Build Rabid Fans And Make More Money (Video + Transcript)


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Consistently ramping your ARR is a whole lot harder if your customers don’t stick around. In an age where earning customer loyalty and trust is harder than ever, the road to lifetime value is paved with customer feedback. If you take the time to listen, understand and act on what your customers are thinking and feeling, you’ll create an army of advocates and drive topline revenue growth for good measure. SurveyMonkey CMO Leela Srinivasan will outline seven tips for driving business impact through customer feedback. Expect real-world examples from businesses that are listening and acting on a daily basis. Want to see more content like this? Join us at SaaStr Annual 2020.   Leela Srinivasan, CMO @ SurveyMonkey FULL TRANSCRIPT BELOW Hi SaaStr, how are you? You’re having a good day? Well, I appreciate the fact that you could be in many other sessions right now. I’m going to try
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Top 10 Lessons Learned in Getting to $100M ARR with Adaptive Insights (Video + Transcript)


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Tom Bogan, CEO of Adaptive Insights, a Workday company, will review the key principles to building a successful SaaS company. From team to vision to metrics to funding and more, these principles provide the framework for high-growth, high performing SaaS companies. Want to see more content like this? Join us at SaaStr Annual 2020.   Tom Bogan, CEO @ Adaptive Insights FULL TRANSCRIPT BELOW And, how’s everybody doing this morning? How SaaStr so far? Good? All right. So, let me check the audience. How many founders in the audience? Show of hands. Wow. Awesome. How many CEO’s? About the same. Fantastic. So, I’m going to start with just a little bit about my background and we’re going to talk about some lessons I’ve learned in building SaaS companies to scale. So, I’ve had the opportunity to be part of three SaaS companies that we’ve built to 100 billion plus. I’m
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How to Make the Whole World Love Your Product from Bevy, Atlassian, Salesforce and Slack (Video + Transcript)


This post is by Faith Storey from SaaStr


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Join Derek Anderson, Co-Founder of Bevy alongside Atlassian Sr. Director of Customer Engagement, Leslie Lee, Salesforce VP of Community Erica Kuhl and Slack Developer Marketing Manager Elizabeth Kinsey for a session on building communities. Want to see more content like this? Join us at SaaStr Annual 2020.   Derek Anderson, Co-Founder @ Bevy
Leslie Lee, Sr. Director of Customer Engagement @ Atlassian,
Erica Kuhl, VP of Community @ Salesforce
Elizabeth Kinsey, Developer Marketing Manager @ Slack FULL TRANSCRIPT BELOW Derek Anderson: Well thank you so much for being here and thank you to our wonderful panelists for being here. My name is Derek Anderson. I’m the co-founder of Startup Grind, a community of entrepreneurs and more recently a software tool for building community called Bevy. Let me quickly introduce our wonderful panelists. I’ll start with Erica Kuhl who is the Vice President of Community at Salesforce where she heads
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