Hypergrowth Pricing Strategies from the Trenches [Podcast]


This post is by Kyle Poyar from Openview Labs


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Mike is currently the Head of Marketing at Reflektive, but was at Lever and Glassdoor during periods of hypergrowth, where the name of the game was to double in size every year. Mike explains why you should lean on your sales reps throughout a pricing change, how to think about pricing as a competitive advantage and how his background in product marketing has benefited his role in pricing projects. Prefer to listen on iTunes? Listen here. The post Hypergrowth Pricing Strategies from the Trenches [Podcast] appeared first on OpenView.

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