The 3 Minute Technique for Brainstorming Your Startup’s Product Roadmap

This post is by Tomasz Tunguz from Tomasz Tunguz

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Recently I met a startup founder who explained a technique for building his product roadmap in a novel way. “We research what our users are doing three minutes before they start using our product and the three minutes after.” I like the idea because it is a simple and ingenious mechanism for brainstorming product ideas, and this type of product development exploration evokes empathy from a product team, which is a the first step of the Stanford d.

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