This post is by Tomasz Tunguz from Tomasz Tunguz
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Vik Singh wrote a great post in VentureBeat last week titled “Why Salesforce Needed to Buy RelateIQ” in which he talks about a new era in SaaS, the Predictive Era, the era of intelligent software. We’ve just seen one of the first acquisitions in the category with RelateIQ*, but I believe we will see many, many more for a few reasons. First and most importantly, prediction provides competitive differentiation in an increasingly competitive market.